San Antonio, December 23, 2025
San Antonio welcomes a new Royal Blue Grocery store in the Dignowity Hill neighborhood, enhancing community access to fresh produce and local products. Located at 1431 East Commerce Street, this new store marks the second location for the Austin-based chain in San Antonio. It aims to support local convenience with its diverse offerings and engaging community space. The grand opening celebration included complimentary coffee for shoppers, exemplifying its commitment to community growth.
San Antonio, Texas
Royal Blue Grocery Opens New Location in Dignowity Hill
Local entrepreneurs continue to revitalize San Antonio with the opening of a new grocery store, fostering community growth and convenience.
San Antonio residents now have access to a new Royal Blue Grocery store in the Dignowity Hill neighborhood. The store, located at 1431 East Commerce Street, opened on December 12, 2025, and has quickly garnered attention for its variety of fresh produce, grab-and-go meals, and a selection of local products. This expansion marks the second Royal Blue Grocery location in San Antonio, following the original store at 122 East Houston Street, which opened in 2019.
The Dignowity Hill store features a 900-square-foot space with a small kitchen and a larger patio area, catering to the community’s needs. In celebration of the grand opening, the store offered free drip coffee or hot cocoa to customers while supplies lasted. Operating daily from 7 am to 10 pm, Royal Blue Grocery aims to foster community engagement and provide essential services in its new neighborhood.
Background of Royal Blue Grocery
Royal Blue Grocery, an Austin-based chain of modern urban markets, has been serving the Austin community since 2006. Known for its freshly made gourmet grab-and-go snacks, an extensive beer and wine selection, and household products, the store has cultivated a reputation for catering to the dynamic needs of its community. The Dignowity Hill location is notably situated in the Eastside Promise Zone, an area specifically designated to reverse years of disinvestment and improve the quality of life for residents. This new grocery store reflects a pivotal commitment to community development and convenient shopping options for Eastside residents.
Key Features of Royal Blue Grocery’s Dignowity Hill Location
| Feature | Description |
|---|---|
| Location | 1431 East Commerce Street, San Antonio, TX 78205 |
| Store Size | 900-square-foot space with a small kitchen and larger patio area |
| Operating Hours | Daily from 7 am to 10 pm |
| Product Offerings | Fresh produce, grab-and-go meals, local products, beer and wine selection, household products, coffee |
| Grand Opening Promotion | Free drip coffee or hot cocoa while supplies lasted |
FAQ
What is the address of the new Royal Blue Grocery store in San Antonio?
The new store is located at 1431 East Commerce Street, San Antonio, TX 78205.
What are the operating hours of the Dignowity Hill location?
The store operates daily from 7 am to 10 pm.
What products does the Dignowity Hill store offer?
The store offers fresh produce, grab-and-go meals, local products, beer and wine selection, household products, and coffee.
When did the Dignowity Hill store open?
The store opened on December 12, 2025.
Is there a patio area at the Dignowity Hill location?
Yes, the store features a larger patio area alongside the entrance.
What was the grand opening promotion at the Dignowity Hill store?
To celebrate the grand opening, the store offered free drip coffee or hot cocoa to customers while supplies lasted.
Is the Dignowity Hill store the first Royal Blue Grocery in San Antonio?
No, the Dignowity Hill store is the second location in San Antonio, following the original store at 122 East Houston Street, which opened in 2019.
What is the Eastside Promise Zone?
The Eastside Promise Zone is a designated area aimed at reversing years of disinvestment and improving the quality of life for residents in the Eastside of San Antonio.
What is the size of the Dignowity Hill store?
The store occupies a 900-square-foot space with a small kitchen and a larger patio area.
What is the history of Royal Blue Grocery?
Royal Blue Grocery is an Austin-based chain of modern urban markets that has been serving the Austin community since 2006, known for its freshly made and gourmet grab-and-go snacks, beer and wine selection, household products, coffee, and a small selection of local products.
What is the significance of the Dignowity Hill location?
The Dignowity Hill location is situated in the Eastside Promise Zone, reflecting a commitment to community development and providing convenient shopping options to Eastside residents.
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Royal Blue Grocery Expands to Second Location in San Antonio
Author: STAFF HERE SAN ANTONIO WRITER
The SAN ANTONIO STAFF WRITER represents the experienced team at HERESanAntonio.com, your go-to source for actionable local news and information in San Antonio, Bexar County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Fiesta San Antonio, San Antonio Stock Show & Rodeo, and Dia de los Muertos. Our coverage extends to key organizations like the Greater San Antonio Chamber of Commerce and United Way of San Antonio and Bexar County, plus leading businesses in retail, insurance, and energy that power the local economy such as H-E-B, USAA, and Valero Energy. As part of the broader HERE network, including HEREAustinTX.com, HERECollegeStation.com, HEREDallas.com, and HEREHouston.com, we provide comprehensive, credible insights into Texas's dynamic landscape.


