San Antonio, Texas, January 16, 2026
SWBC has formed a strategic partnership with Certilytics to enhance population health insights and improve benefit planning for clients. This collaboration aims to proactively identify health risks, increase employee well-being, and lower costs utilizing advanced predictive analytics, offering smarter and more personalized benefit solutions.
San Antonio, Texas – SWBC and Certilytics Announce Partnership to Deliver AI-Driven Population Health Insights and Enhance Benefit Planning Strategies
San Antonio, Texas – SWBC’s Employee Benefits Consulting Group and Certilytics, Inc. have entered into a strategic partnership to provide AI-driven population health insights and improve benefit planning strategies for SWBC’s clients. This collaboration aims to proactively identify health risks, enhance employee well-being, and reduce costs through advanced predictive analytics.
Partnership Overview
Through this partnership, SWBC will leverage Certilytics’ AI-powered predictive population health insights to:
- Design plans that prioritize preventive care and reduce long-term expenses
- Identify coverage gaps and recommend solutions that boost satisfaction and retention
- Forecast utilization patterns to allocate benefits budgets more efficiently
- Offer personalized options that support diverse employee populations and promote overall wellness
Benefits for Employers
Employers partnering with SWBC and Certilytics can expect:
- Smarter, data-driven strategies for benefit planning
- Clear return on investment (ROI) through improved engagement and health outcomes
- Enhanced ability to make informed, proactive decisions regarding employee benefits
About SWBC
SWBC is a diversified financial services company headquartered in San Antonio, Texas. The company provides a wide range of services, including insurance, mortgages, wealth management, and employee benefits, to financial institutions, businesses, and individuals across all 50 states and Mexico. SWBC is committed to delivering customized solutions that meet the unique needs of its clients. For more information, visit SWBC’s website.
About Certilytics
Certilytics is a privately held company founded in 2014, specializing in AI-driven data management and predictive analytics solutions for the healthcare industry. The company serves benefit consultants, large employers, health plans, providers, and government entities, helping them improve healthcare and financial decision-making through advanced analytics. For more information, visit Certilytics’ website.
FAQ
What is the purpose of the partnership between SWBC and Certilytics?
The partnership aims to provide AI-driven population health insights and enhance benefit planning strategies for SWBC’s clients, proactively identifying health risks, improving employee well-being, and reducing costs through advanced predictive analytics.
What are the key benefits for employers partnering with SWBC and Certilytics?
Employers can expect smarter, data-driven strategies for benefit planning, clear return on investment through improved engagement and health outcomes, and enhanced ability to make informed, proactive decisions regarding employee benefits.
What services does SWBC offer?
SWBC provides a wide range of services, including insurance, mortgages, wealth management, and employee benefits, to financial institutions, businesses, and individuals across all 50 states and Mexico.
What does Certilytics specialize in?
Certilytics specializes in AI-driven data management and predictive analytics solutions for the healthcare industry, serving benefit consultants, large employers, health plans, providers, and government entities to improve healthcare and financial decision-making through advanced analytics.
Key Features of the Partnership
| Feature | Description |
|---|---|
| AI-Powered Predictive Analytics | Utilizing Certilytics’ AI-driven insights to proactively identify health risks and opportunities for improvement. |
| Preventive Care Focus | Designing benefit plans that prioritize preventive care to reduce long-term expenses. |
| Coverage Gap Identification | Identifying and addressing coverage gaps to enhance employee satisfaction and retention. |
| Utilization Forecasting | Forecasting utilization patterns to allocate benefits budgets more efficiently. |
| Personalized Benefit Options | Offering personalized benefit options that support diverse employee populations and promote overall wellness. |
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