San Antonio, February 12, 2026
El Pollo Loco is actively pursuing opportunities to expand its presence in San Antonio, Texas. With the demand for fresh dining options rising, the restaurant chain’s initiative aligns with its growth strategy in the state. El Pollo Loco’s franchise partner has recently acquired existing units and is committed to developing new locations, demonstrating confidence in the region’s market potential. As the company gears up for its 500th restaurant opening and introduces innovative designs, its leadership enhancements further contribute to its growth trajectory.
San Antonio, Texas: El Pollo Loco Eyes Expansion Amid Texas Growth
El Pollo Loco, the nation’s leading fire-grilled chicken restaurant chain, is actively exploring opportunities to expand its presence in San Antonio, Texas, as part of its broader growth strategy in the state.
Expansion Plans in San Antonio
As the demand for fresh, flavorful dining options rises, El Pollo Loco is set to enhance its footprint in San Antonio. The company’s exploration of new locations reflects a broader commitment to its Texas growth strategy, catering to the local appetite for its signature citrus-marinated, fire-grilled chicken and Mexican-inspired dishes. This initiative highlights the community’s vibrant culinary scene and the growing interest in diverse dining options that support local entrepreneurs.
Recent Developments in Texas
In May 2022, significant strides were made in the area when El Pollo Loco’s franchise partner, AA Pollo, Inc., acquired five existing units in San Antonio. This acquisition not only demonstrates faith in the brand’s potential in the region but also comes with a commitment to develop four additional locations. Expanding operations through franchise partnerships is a testament to the resilience of small businesses and their role in economic growth, especially as they adapt to local consumer preferences.
National Growth Milestones
El Pollo Loco has been on an upward trajectory, celebrating its national growth with the opening of its 500th restaurant in October 2025. This achievement marks a pivotal moment for the brand, showcasing successful expansion efforts far beyond its California origins. The focus on markets like Texas illustrates the company’s strategic approach in tapping into regions with high growth potential, further exemplifying the benefits of private investment in local economies.
Innovative Restaurant Designs
To further its expansion, El Pollo Loco revealed a new restaurant prototype in January 2025, known as the “Iconic” design. This updated model features a modern color palette, upgraded interior design elements, and energy-efficient technologies, all designed to enhance the dining experience for customers while increasing operational efficiencies. Innovation in restaurant design reflects how businesses can adapt to consumer needs while embracing sustainability.
Leadership Enhancements
A strategic enhancement to El Pollo Loco’s leadership came in January 2026 when the company appointed Frank Garrido, formerly of Domino’s Pizza, to its Board of Directors. This move is anticipated to infuse significant operational expertise into the company, strengthening its position in the competitive market. Leadership improvements like this are vital for businesses looking to scale successfully, allowing them to navigate challenges while pursuing growth opportunities.
About El Pollo Loco
Founded in 1975, El Pollo Loco has established itself as a beloved brand known for its fire-grilled chicken and flavorful Mexican-inspired cuisine. With an impressive portfolio of over 500 locations nationwide, the brand is committed to continuing its growth and bringing its signature dishes to new communities.
Frequently Asked Questions (FAQ)
What is El Pollo Loco’s expansion plan in San Antonio?
El Pollo Loco is actively exploring opportunities to expand its presence in San Antonio, Texas, as part of its broader growth strategy in the state.
What recent developments have occurred in El Pollo Loco’s Texas expansion?
In May 2022, El Pollo Loco’s franchise partner, AA Pollo, Inc., acquired five existing units in San Antonio and committed to developing four more in the area. This expansion marked a significant step in strengthening the brand’s presence in the region.
What is the significance of El Pollo Loco’s 500th restaurant opening?
El Pollo Loco opened its 500th restaurant in October 2025, marking a significant milestone in the company’s growth and expansion beyond its California roots, with a focus on markets like Texas.
What is the “Iconic” restaurant prototype introduced by El Pollo Loco?
In January 2025, El Pollo Loco unveiled a new restaurant prototype called “Iconic,” featuring an updated color palette, modernized interior elements, and energy-efficient technologies to enhance the dining experience and operational efficiency.
Who is Frank Garrido, and what is his role at El Pollo Loco?
In January 2026, El Pollo Loco appointed Frank Garrido, Executive Vice President and Chief Restaurant Officer at Domino’s Pizza, to its Board of Directors. This strategic move is expected to bring valuable operational expertise to the company as it continues to expand its presence in existing and new markets.
Key Features of El Pollo Loco’s Expansion in San Antonio
| Feature | Description |
|---|---|
| Expansion Plans | El Pollo Loco is actively exploring opportunities to expand its presence in San Antonio, Texas, as part of its broader growth strategy in the state. |
| Franchise Developments | In May 2022, franchise partner AA Pollo, Inc. acquired five existing units in San Antonio and committed to developing four more in the area. |
| 500th Restaurant Milestone | El Pollo Loco opened its 500th restaurant in October 2025, marking a significant milestone in the company’s growth and expansion beyond its California roots, with a focus on markets like Texas. |
| New Restaurant Prototype | In January 2025, El Pollo Loco unveiled a new restaurant prototype called “Iconic,” featuring an updated color palette, modernized interior elements, and energy-efficient technologies to enhance the dining experience and operational efficiency. |
| Leadership Enhancement | In January 2026, El Pollo Loco appointed Frank Garrido, Executive Vice President and Chief Restaurant Officer at Domino’s Pizza, to its Board of Directors. This strategic move is expected to bring valuable operational expertise to the company as it continues to expand its presence in existing and new markets. |
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Author: STAFF HERE SAN ANTONIO WRITER
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